From western Pastries to Japanese wagashi.
Our Story
2019 From Paris To Tokyo
Our journey as sisters began in 2019 while we were traveling in France.
We fell in love with a slice of beautiful lemont tart (tarte au citron meringuée) at a cafe in Paris
and decided to open a small cafe in Tokyo, named "Café de Nicole" offering the tart and other authentic French pastries. Our journey as sisters began to share our deep love for the French pastries.
2023 Reflecting Our Japanese Roots
As we shared the joy of French pastries with our customers, we gradually began to reflect on our future.
At the end of 2023, we decided to close our café and started to reconsider how we could make the most of our abilities to contribute to this world. After closing our café, we left for a journey to reflect on our roots.
Through traveling to France, Italy, East Asia, the United States and other places, we realized the Japanese culture was being cherished around the world where we had never imagined.
2024 From Tokyo to the World
Along with a journey, our admiration and respect once directed to overseas, shifted towards to our Japanese roots. Shortly after returning to Japan, we began to consider how we could serve to the Japan lovers waiting around the world and decided to follow our passion; delivering a beauty of Wagashi to the Japanese enthusiasts. Our new chapter have just begun with a challenge of bringing and introducing Japanese traditions through Wagashi with She's subscription service.
Preserving & Bridging Traditions
What's In a Name "She's"?
An Inspiration Behind the Name "She's"
The name "She's" is inspired by the word "seeds." It reflects our desire to create a community where the seeds of traditions, culture and ideas from all around the world can come together and flourish. Through Wagashi, we hope to grow these seeds into a lifelong connections with diverse cultures between the East and the West.
The Story Behind Our Mission
As we reflected our Japanese roots, we started to look for a way to contribute to preserve this beautiful tradition. We followed our strong desire to protect Japan's unique cultural heritage to carry to our future generations, by sharing its wonders with the world.
Our Passion
Introducing the Art of Wagashi to the World.
Our passion is bringing the joy of Japanese Wagashi by introducing culturally rich and unique experiences to our global audience. This passion drives us to seek out the finest Wagashi crafted by skilled artisans and makers who pour their heart and expertise into their creations.
Our Misson
Preserving and Cultivating the Tradition.
We aim to support the preservation and succession of the rich traditions of Wagashi, ensuring they thrive for generations to come. By delivering and sharing the timeless beauty of Wagashi to the rest of the world, we hope to cultivate a global community where the diverse cultures from the East and the West can come together and flourish.
Our Vision
Connecting the World.
We aspire to connect more people all over the world through She's. We believe and hope by sharing Japanese traditions and values with the rest of the world, we can contribute to foster a more peaceful world with mutual caring and empathy— where the gaps between cultures, values, and racial divides are transcended.
Join Us @myshes
A Story Behind
Our "Tamatébaco" Box
A Magical Treasure Box from Japanese Folklore
We named our subscription box "Tamatébaco" inspired by a famous Japanese folktale of Urashima Taro. In Japan, the term "Tamatebaco" refers to a treasure box used to store personal precious items.
We hope you will find a piece of tradition deserves to be cherished and preserved along with the exquisite Wagashi.
Making Every Opening An Adventure
We chose this name for our subscription box to symbolize the value and care we put into each selection,
wishing to capture the essence of surprise, delight, and the joy of discovering something new.
We wish to make every opening an adventure.
Customer Service
Available
Inquiries via WhatsApp available
Rapid Delivery
Delivered by UPS within
7-10 days of your first order
VAT & Taxes
Included
No fees needed upon delivery
Payment
100% Security
Credit cards and PayPal accepted
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